BabyIt Perineal Massage Postpartum Comfort Gel

If you are approaching your third trimester of pregnancy, be sure to talk to you doctor or midwife about the importance of perineal massage, the ancient practice of manual massage that aims to stretch and relax the tissues of the birth canal before delivery. More than half of all women who have vaginal deliveries experience perineal tearing or require an episiotomy. Performing perineal massage (link to perineal massage article) during pregnancy can help prevent this trauma, and reduce the chance that you will need stitches or experience perineal pain after your baby is born.

BabyIt Perineal Massage and Postpartum Comfort Gel

BabyIt Perineal Massage and Postpartum Comfort Gel is the first and only isotonic, paraben-free, and pH-balanced gel specifically designed to be used during perineal massage. Using BabyIt when you do your daily perineal massage increases the comfort of the massage and helps keeps the tissues of your birth canal hydrated and supple. BabyIt’s gentle, hydrating formula can also be used to soothe sore and swollen tissues after delivery and to soften your baby’s dry skin.

BabyIt is isotonic and paraben-free – won’t irritate your sensitive tissues

BabyIt’s gentle formula is isotonic, which means it has an ion (or salt) concentration that matches the ion concentration of your tissues. Other products sometimes recommended for perineal massages, such as sexual lubricants, are hypertonic, with ion concentrations that are too high relative to your tissues. Hypertonic formulas cause water to be sucked out of your cells, which changes cell change shape and biology and leads to irritation and tissue damage. In contrast, BabyIt doesn’t force water in our out of your cells, so your cells remain properly hydrated.

How often should I use BabyIt?

Starting at 34 weeks of pregnancy, you will want to begin your perineal massage routine. For best results, do perineal massage at least four or five times a week, for up to five minutes per day. More information on how to do perineal massage by yourself or with your partner can be found here. When using BabyIt for perineal massage, be sure to use enough to keep your fingers and perineal tissues hydrated during the massage, and reapply as needed.

Can I use almond oil for perineal massage?

While it is true that some people recommend using natural oils, like almond or coconut oil, with perineal massage, there are problems associated with using these products on your perineal tissues. When oils coat the vagina, the chance of infection increases. Also, some oils have high levels of free radicals (due to oxidation of the oil), which can cause inflammation and irritation. On the other hand, BabyIt contains no coating oils and is paraben and glycerol free.

How does BabyIt help with my postpartum recovery?

Most women who deliver a baby vaginally have some soreness and swelling for a couple of weeks, even if there was no tearing or an episiotomy. BabyIt’s hydrating formula contains antioxidants and anti-inflammatory compounds that can be used as a calming balm to support postpartum healing of perineal tissues.

Can I use BabyIt on my baby’s skin?

BabyIt is gentle enough for your baby’s soft, delicate skin. Compared to other leading brands of baby lotions, BabyIt is less irritating and is pH matched to baby’s skin.

BabyIt Perineal Massage and Postpartum Comfort Gel were developed specifically to increase the comfort of perineal massage and to gently hydrate your perineal tissues in preparation for delivery. As a result, BabyIt is a “must-have” for pregnancy and postpartum recovery.

Purchase BabyIt Perineal Massage and Postpartum Comfort Gel or to learn more about perineal massage, visit the BabyIt website.

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